Sammec IIIn the early 1990's the software SAMMEC II (Smoking-Attributable Mortality, Morbidity, and Economic Costs) was developed to calculate the social cost of tobacco. As to be expected, the Tobacco Institute planned to call the software flawed. Just like all the other ‘scientific’ output from the social cost consultants, the Tobacco Institute carefully read the drafts before allowing it to be released. Overall this letter of Tobacco Institute's Cal George gives a brilliant insight into the tactics:
The paper was written by Robert Ekelund and Richard Ault, both from Auburn university, a good but messer know university. Savarese found a solution
A year later Cal George wrote another memo, proving Savarese's plan indeed was executed
The document was written during a period when the network was in decline (this will be explored in another blogpost), and the document might give one of the possible explanations. The 1993 EPA report stated that second hand smoking indeed as harmful for the environment, and attacking the EPA's report became a much higher priority for the industry.